How Fabletics Uses Excellent Marketing Strategies in Reaching Clients.

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Fabletic is a leading activewear clothe line in the United States. The enterprise has been operational since 2013 when it was established by Kate Hudson. It has grown at a very fast rate and made excellent returns for the three years that it has been in the online fashion market. The company has a wide variety of athleisure wear and accessories. The clothes that it sells to its clients can be worn during both leisure and sports undertakings. Fablectics is devoted to ensuring its clothes are long-lasting, stylish, comfortable, and trendy. It sells them at affordable prices. The firm boasts of more than one millions subscribers. It currently competes with top manufacturers of sports apparel, which include Lululemon and Athleta. A major factor that has enabled the firm’s online platform to have many members is the affordability of its products.


Kate Hudson’s company is one of the few online businesses that meet the after sales requirements of the customers. The services that it offers to the clients have enabled its subscription packages to be highly popular among online shoppers in the United States and the rest of the world. The company fulfills the fashion taste of its members after understanding what they need. It offers a short survey that people are required to complete when they signup as members. The answers that they provide explain a lot about their preferences and size. Fabletic has two subscription packages and that it proves to the clients, and they include regular and VIP. Most people prefer being VIP members due to the privileges that they enjoy. VIP subscribers receive free gifts, delivery, and returns. Fabletics sells customized products at about half the price that is set by its competitors. The membership plans of the enterprise are also flexible since people can skip a month when they do not feel like buying products due to various reasons.


Besides the success that Fabletics has experience in e-commerce, the firm has established various brick and mortar stores. It currently has 18 physical stores and 12 more will be opening their doors in 2017. Having brick and mortar shops increases the accessibility of the company to shoppers. More than 50 percent of the consumers of fashion products opt to buy their clothes from physical stores since they allow them to know the texture, size, and color of the clothes. Fabletics has made significant profits from its stores, and its worth was more than $250 million in 2016.


Fabletics currently uses an excellent marketing strategy that is known as reverse showrooming. It interacts with people who search for products on its online platform and welcomes them to shop at its brick and mortar stores. The tactic has enabled it to make more sells and also increase the number of people who have subscribed to its services. According to Kate Hudson, marketing is one of the key factors that determine the success of a brand. Fabletic sends packages to its clients every month. Subscribers pay for products by using their credit cards, and they can revoke their membership when they want.

Talk Fusion

Bob Reina Aims To Revolutionize Email Through Talk Fusion

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With new technology and new means of communication coming our way, many companies are trying to create the next best thing when it comes to communication, which is by no stretch of imagination easy.

Communicating with someone through the normal means like messengers and emails is simple, and easy, but trying to create something other than the usual is divulging into unknown territory.

That’s what Bob Reina did. He realized that there was a need in the market to increase the scope for communication and did this by diving into a market sector which otherwise was not being tapped into.

At the time when Bob Reina decided he was going to form his company, he was working as a police officer by day, a direct salesman by night. He soon realized the flaws in the world of direct sales and the numerous drawbacks when it comes to holding someone’s attention and spiking their interest. That’s when the idea of Talk Fusion came to him.

Talk Fusion is a company that redefines how people send and receives emails by incorporating a simple yet efficient tool into it. Video has always been a medium that spikes more interest than mere words against a white background.

At the end of the day, people like something that appeals to their senses, and a video, with the combination of picture and voice does just that. Talk Fusion is mainly catered towards business owners and companies who want to go down the direct marketing approach regarding connecting with their customers.

Through Talk Fusion, businesses or marketeers can record a video and incorporate it into the email that they are sending through Talk Fusion. When the receiver gets the email, upon opening the mail, they will get to see and hear exactly what the person has recorded and wished to get across to them.

Through Talk Fusion, Bob Reina has redefined the way we send and receive emails and has helped marketers reach audiences in a better fashion. With his efficient leadership and a fixed goal in mind, Bob Reina has managed to take his dream forward and revolutionized the way companies directly market.

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Gold Investments/Financial Advice

USHEALTH Group – America’s Trusted Choice for Healthcare the Company

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USHEALTH Group is a medical insurance company with two subsidiaries. Through provision of products that are different for entrepreneurs and their employees, self employed persons and families, it has aspired to be America’s trusted partner in healthcare. USHEALTH Group serves over 15 million customers with tailor-made products for more than 50 years.

The Products

USHEALTH Group knows every customer has unique needs. The company has developed an array of coverages to its clientele, so they can pick a cover that suits them. The products are tailored to address the customers’ needs for affordability and flexibility.

For customers on a budget or those that have to meet high annual deductibles before enjoying the benefits from their plan, they are offered benefits for covered services and network discounts across many providers.

For customers who can meet a specific level of cost sharing, and are seeking the stability of a more personalized cover, the USHEALTH Group gives a unique choice of Specialized Plans that are flexible, reliable and affordable.

In spite of the type of coverage chosen, USHEALTH Group helps customers increase their cover with their ancillary products such as Dental, Income, Income Protector, Critical Illness and Vision Plans.

USHEALTH Group offers their plans through USHEALTH Advisors. The advisor must meet very stringent checks before they can be allowed to represent the products. Customers are therefore promised a great buying experience.

USHEALTH Group understands that customer needs are unique and ‘one size fits all’ is not right all the time. The company has an award winning customer service team. The 2013 recognition put the group among the best companies for unparalleled customer care. In a market with shifting customer patronage, USHEALTH Group has been able to create long standing customer relationships through exceptional customer service. It is truly given America a healthcare with a difference.

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Wine Guide

Traveling Vineyard – The Benefits

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Who Are They?

Traveling Vineyard is a wine-tasting group that was formed back in 2001, during the first-in-home wine tasting event organized by the five founding members. It was from that ceremony the idea of the company was conceived, which came into manifestation and has since been known as traveling vineyard.

How Does the Traveling Vineyard Business Model Work?

The main aim of Traveling Vineyard as a company is to encourage people to see the possibilities in every wine bottle. They do this by providing Wine Guides aimed at making tasting less stuffy and creating happiness by way of a comfortable home experience that educates and demystifies wine consumption.

To this end, the business model of Traveling Vineyard involves moving from one community to another with own certified wine, marketing tools, wine accessories, etc, all packed up in the Success Kits of all Wine Guides who are signed and trained accordingly—sharing love and friendship on the road.

The business model of Traveling Vineyard is the type that seeks to change the manner the world tastes and shop for wine.

What Are The Benefits?

First, upon signing up as a member and a Wine Guide on Traveling Vineyard, you become entitled to the flexibility of choosing which events to attend, when, and what to handle. That is, member get to decide what to do with their time and schedules without any form of hindrance whatsoever.

Secondly, all enlisted members are entitled to be paid, as being a Wine Guide creates the ability to make extra income and compliment individual bill payments.

Lastly, a member also has the benefit of meeting new friends in the course of traveling all over the world with Traveling Vineyard as a Wine Guide.

Such a member also gets the chance to have extra fun and memorable moments—feeling fulfilled in every ramification of the word.

Now, it is clear why the company is named Traveling Vineyard.

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Arthur Becker Helping Others

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Many people in business today are starting to think of ways that they can use their wealth to help others. Over the years, Arthur Becker has had a great career in many industries. He is now primarily an investor in real estate and in technology. With all of the financial success that he has had, a lot of people today are excited about the changes that he is making to the business. Not only will he start to invest in the right areas of the business, but he is hoping to have a high level of success as well. There are a lot of people who look up to him for advice on a number of subjects. Not only that, he is the type of person who is always willing to take his career to a new level.


There are a lot of great things going on in the world of technology. With all of these changes, you can start to see the different ways that he can add value to others. Not only that, but he truly cares about the lives of others. There are many people who are excited about the changes that he is making to his business. If you want to succeed at a high level in life, this is one of the best ways that you can do so. Arthur Becker knows that technology is a driving force of change in the economy, and a lot of industries will be better off by investing in this area. See,

Real Estate

Arthur Becker has made a lot of money in real estate over the years. If you want to invest with someone who has a track record of success in this area, Arthur Becker is the person that you should learn from. He has used a variety of different strategies to drive value in this area. Not only that, but he truly cares about the lives of the clients that he is working with. He is a great example of how to succeed at a high level in life.


Temple University

Karl Heideck – An Example of A Successful Litigator

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Karl Heideck is an example of an expert litigator Karl Heideck is a litigation attorney based in Philadelphia. His specialty is compliance reviews and risk management. Heideck is a graduate of Temple University Beasley’s school of law where he learned all matters of law. The university has a great advocacy program and ranks second in the United States.

Previously, Karl Heideck worked for Conrad O’ Brien and Pepper Hamilton L.L.P. His work was mainly as a contract attorney. It enabled him to advance his knowledge and skills in the law industry. Other involvements include bankruptcy, restructuring, and pharmaceutical litigation. Karl Heideck had a chance of working with Grant & Eisenhofer and majorly dealt with cases involving fraud and banking litigation.

What is a Litigator?

Inside the mind of Karl HeideckThe word litigator refers to a trial attorney dealing with the negotiation of disputes presented in court. Specializations in litigation include real estate, contracts, and injury. Law firms, governments, and business establishments mostly employ litigators. The attorneys can supervise legal assistants and paralegals. Their tasks during trials in court can be very involving.

The workday of any litigator, like Karl Heideck,  is based primarily on whether they are sole practitioners, a small firm, or a large firm. To a great firm, the attorney has specific duties depending on seniority. A starting attorney will mostly deal with writing memos and research and can argue small claims in court.

Litigators operating independently have a mixture of office work and research in addition to the actual trial experience. The pay varies depending on specialization and region.
Karl Heideck is a reputable lawyer with various legal writing, corporate law, commercial litigation, legal research, and product liability. Other skill sets include teaching, mediation, courts, civil litigation, arbitration, and intellectual property.

Kar Heideck also focuses on issues of acquisitions, liquidity, and risk management. To become a great litigator one has to fulfill some requirements. The first requirement is that the person must possess bachelor’s degree to get admission to law school.

The common majors the person takes are English, Economics and History and any other law-related subject. Other general requirements a person needs to undertake include writing, research, and public speaking. Success in litigation business largely depends on commitment and professionalism.


Healthy Foods

A.D Dolphin, Founder of Gives You The Breakdown To Healthy Living On The Steve Harvey Show

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For an extremely long time, has been a brand that has consistently met customer needs and provided them with the best solutions to healthy living. With a variety of different products specially catered to different needs, Dherbs has become one of the biggest suppliers of nutritional products and health supplements in the United States founder A.D. Dolphin appeared on the Steve Harvey show earlier this month and showed audiences all over America just how easy it is to prepare healthy meals at home. Dherbs has always been a brand to tell its customers about the importance of healthy living while using their products to see maximum results.


One of the products which is most famous for would be the Full Body Cleanse which is a twenty-day full body cleanse which helps one take control of their health. The Full Body Cleanse is Dherbs’ bestselling product with millions of copies sold worldwide. Dherbs, however, believes that one should not have to give up their most loved foods just to lose weight. The program is designed to let you eat healthier versions of your favorite food while carrying on your journey to good health.


Be it maternity care, or care for a person desperately trying out every solution in the market, Dherbs has a supplement for it. The brand emphasizes the focus on healthy eating to such a large degree that the products all come along with healthy meal recipes, just to put America on a healthier eating spree.


Mr. Dolphin appeared on the Steve Harvey show after completing the journey to help the show’s host lose over 12lbs of weight. The process of losing health isn’t an easy one, but with the right foods and nutrition, along with a clear cut plan, weight loss can be achieved by anyone who actually needs it.  Something the Rickey Smiley Morning Show found when they tried the cleanse.


On the show, Mr. Dolphin demonstrated the various preparations of fresh diet foods, which are so easy to make, anyone could do it. While implementing their body cleanses, maintaining your nutrition levels is an absolute necessity and A. D Dolphin demonstrates how to go about doing that, with complete ease.

Read Mr. Dolphin in his own words, when he spoke about with Ideamensch:


Billionaire Philanthropist George Soros Bounces Back to Empower Democrats to Stand up to the Presidency

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George Soros is a hugely successful investor, business mogul and a philanthropist whose net worth is estimated to be over $25 billion. Currently, he is the founding Chairman at Soros Fund Management, a private hedge fund management firm specializing in fixed income markets and public equity. He sits on the board of several companies and is the Chairman of his philanthropy organization, the Open Society Foundation, OSF, which is a holding unit for the philanthropy activities in various Soros Foundations in over 100 countries around the world; giving a voice to human rights causes and democracy.

The billionaire is an adept entrepreneur and investor. His best bet was during the 1992 “Black Wednesday” when he shorted the British Pound and ended up $1 billion richer earning the title “the man who broke the Bank of England.”

George Soros’ support for the Democratic Party was best validated in 2004 when he contributed more than $27 million to the Democratic cause to oust President George Bush. In 2016, the Democratic Party and Hillary Clinton platforms enjoyed more than $25 million courtesy of the billionaire philanthropist for the fight against the GOP candidate and current President, Donald Trump.

A vocal and ardent supporter of Democratic politics, Mr. Soros, has a soft spot for principles close to him that the GOP is hostile towards including religious tolerance, justice and immigration reforms on Forbes.

After the defeat of Hillary in the presidential elections, members of the Democracy Alliance such as George Soros met with famous leaders in the left corner including Nancy Pelosi and Elizabeth Warren to map out how to refocus their efforts to countering pro-Trump activities. On the agenda is strategic fast-forwarding to influence state elections and mitigate against Trump’s 100-day plan of action. His support to the Democracy Alliance, the DA, has accelerated other big donors and strategic beneficiaries on Biography in rallying around the idea that their target electorate audience consists largely of women and minorities. A lot of effort has been placed on inspiring larger voter blocks from these sections to show up on Election Day.

The meeting was also a call to reunite all the democratic allies and recap on tactics, strategies, and expectations that led to the presidential defeat and how to overcome these while dealing with the issues of approved democratic policies being overturned by the new administration on Additionally, strategy on how to get better numbers from the working class voter and countering policy battles in states where the GOP won is in the limelight.

The desired effect is to have tactical revolutionary think tanks and advocacy teams that complement the democratic agenda to cover some of the fronts on their push against the current administration’s planned policy disruptions.

Making a comeback to active participation in the Democratic Party’s events, the attendance at the DA meet is a powerful statement that only fuels hope that Mr. Soros will be more involved. Quoting his history growing up in Hungary and surviving Nazism, Mr. Soros reiterated the need to protect open societies, which have now come under threat from the presidency itself.

Business/Giving Back/Philanthropist

Dick DeVos and his Initiatives

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Dick and Betsy DeVos are two individuals who a part of the prominent DeVos family, a well known family that currently resides in Michigan, a state that has been able to prosper from the generosity of the DeVos family as well as the family’s prosperity in the world of business with the family company that is known as Amway Corporation. Dick and Betsy DeVos are considered to be leaders of this family due to their initiatives to not only promote the family name, but also to extend the generosity of the family and what it stands for. The DeVos family is mostly known for their endeavors within the family company that is known as Amway Corporation and for their dedication to make sure that the family company provides the best products to the customers along with the best customer service. Dick and Betsy DeVos have plans for the future in order to continue to improve the United States.


Dick DeVos is the son of Richard DeVos, the founder as well as the developer of Amway Corporation, a company that specifically specializes in household products that are sold internationally. Dick DeVos has always been inspired by his father and has been inspired to follow the path of his father in order to become a successful individual within the world of business. Dick DeVos has been a part of the Amway Corporation family for over 40 years and has served as the leader of the company where he expanded the international market that Amway Corporation is a part of.


Dick DeVos has followed his fathers path in numerous ways. Dick DeVos has not only become a successful businessman, but he is also a successful philanthropist alongside his wife, Betsy DeVos. In total, this couple has donated over $139 million in donations to worthy charities and organizations that are dedicated to help economic growth throughout the United States. Dick and Betsy DeVos believe that success comes from how much is given rather than how much is made in total. Of all the initiatives that Dick and Betsy DeVos are interested in, education is one of the most important initiatives to them.


Dick and Betsy DeVos understand the importance of an education. As an individual who worked hard for his degree in economics, Dick DeVos understands that scholarships and opportunities to go to college should be based upon merit and not based upon the income of the family. As a result, Dick and Betsy DeVos have donated to create countless scholarships and programs. Dick and Betsy DeVos even donated funds in order to create a school that would better serve students in the state of Michigan that has been able to promote a higher way of learning.




The Leading funder: Betsy DeVos – a Philanthropist, a businesswoman and a political reformer

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Betsy DeVos is not a new name in the world of American education and charity. She is a reformer, a trendsetter and has an eye for an innovative solution to social problems. Betsy has been a great leader, not only in the field of education but other areas of business and politics as well.

Elizabeth “Betsy” DeVos grew up in Michigan, was the daughter of billionaire industrialists Edgar and Elza Prince. She completed her schooling from Holland Christian High School and later graduated from Catvin College of Michigan with a Bachelor of Arts degree. During her vocational years, Betsy was actively involved in campus politics and has been part of politics ever since.

Betsy got married to Dick DeVos who served as a former president of Amway and Orlando Magic group. In the year 1989, Mrs. DeVos along with her husband Richard DeVos founded a company “Windquest Group.” The privately held group aims at providing its customer with the best in class products and services. Despite being attached to such an esteemed organization, DeVos still thrives on being a reformist by playing a variety of non-profit roles.

She is currently an active Chairman of the Dick and Betsy DeVos family foundation that is involved in wide range of charitable activities. Betsy, along with her husband has always worked to improve American education and focused on providing educational choice programs to students.

Betsy DeVos has been part of various campaigns in the last 30 years. Apart from this, Mrs. DeVos has led many party organizations as well as political action committees. In the duration of 30 years, she even served as a Chairman of Michigan Republican Party.

Being committed to charitable services, Betsy DeVos has served in numerous headship roles in many charitable organizations. She currently leads the American Federation for Children and The Philanthropy Roundtable board of directors.

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Over the years, the billionaire couple has given millions of dollars through their charitable foundation. In a recent financial report, Betsy and Dick DeVos donated more than $10 million dollars to various organizations, and this doesn’t end here. The couple has decided to donate another $3.3 million dollars in scholarships that would be paid in the upcoming year.

The philanthropic work of Betsy and Dick DeVos has been extensive over the decades. The family is ranked as the leading funder in the recent years. The money doled over the years has not only helped some of the leading organizations and think tanks, but has also parallelly supported political parties. The DeVos family support is not only limited to politics and education. The even supports healthcare and arts.

To sum it up, Betsy DeVos exemplary work in the last 35 years is the reason for her appointment as the Secretary of Education in Trump’s administration.